Framework
Tourism Infrastructure
People
Food and
Beverages
Sustainable
Development
Service Price
Natural Environment
Satisfaction
Safety and
Security
Revisit
Intention
Spirituality
Causal Effect Relationship
ACCEPTED HYPOTHESIS
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H1 = Tourism infrastructure has a positive influence on the tourist satisfaction.
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H3 =The natural environment has a positive influence on the tourist satisfaction.
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H5 = Food and beverage has a positive influence on the tourist satisfaction.
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H6 = Food and beverage has a positive influence on the tourist revisit intention.
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H7 = Safety and security in tourism has a positive influence on the tourist satisfaction.
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H8 = Safety and security in tourism has a positive influence on the tourist revisit intention.
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H9 = People has a positive influence on the tourist satisfaction.
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H10= People has a positive influence on the tourist revisit intention.
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H11 = Service price has a positive influence on the tourist satisfaction.
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H12 = Service price in tourism has a positive influence on the tourist revisit intention.
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H13 = Spirituality has a positive influence on the tourist satisfaction.
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H14 = Spirituality has a positive influence on the tourist revisit intention.
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H15 = Tourist satisfaction has a positive influence on the tourist revisit intention.
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H16 = Satisfaction are mediated with sustainable development to have positive influence on the revisit intention.
REJECTED HYPOTHESIS
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H2 =Tourism infrastructure has a positive influence on the tourist revisit intention.
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H4 = The natural environment has a positive influence on the tourist revisit intention.
Tourism Infrastructure
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Material and technical facilities created by state including hotel, house system, transportation vehicles, amusement and recreation parks are good and satisfied.
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Traditional rural building used by local household are attractive by it's culture.
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Tourists can easily find good hotel nearby their destination.
THEORY REVIEW
Ajzen & Fishbein
1980
Theory of Planned Behaviour
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The theory was intended to explain all behaviors over which people have the ability to exert self-control.
Behavioral achievement depends on both motivation (intention) and ability (behavioral control).
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When customer are willing to try, of how much of an effort they are planning to exert, in order to perform the behavior.
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Customer has the opportunities and resources, and intends to perform the behavior, he or she should succeed in doing so.
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Motivation lead to behavior
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Money Cooperation
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Time Skills
Fishbein & Ajzen 1975
Theory of Reasoned Action-TRA
(Subjective norm)
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The person’s perception that most people who are important to him think he should or should not perform the behavior in question
Fishbein & Ajzen 1975
Theory of Reasoned Action-TRA
(Attitude toward behavior)
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An individual’s positive or negative feelings (evaluative affect) about performing the target behavior
Rotter
1966
Theory of Reasoned Action-TRA
(Perceived behavior)
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Person's perception of the ease or difficulty of performing the behavior of interest and varies across situations and actions
Ellen & Madden
1990
Theory of Reasoned Action-TRA
(Social norms)
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Customary codes of behavior in a group or people or larger cultural context. Social norms are considered normative, or standard, in a group of people.